Welcome to Issue No. 015 of Sojourn. An independent publication delivering strategic interpretation for leaders shaping the future of travel and hospitality.
Yesterday, it marked 180 days since I started writing publicly on LinkedIn about identity in hospitality. What surprised me most wasn't the response to the ideas, but how many people in the industry already felt what I was describing but hadn't named it yet. That gap between what people sense and what they can articulate — is actually the most important thing happening in hospitality right now.
